Ashley Goosman, MBCP, MBCI, MPA, Founder of, presented, “A Collaborative Crisis Management Approach for Large Organizations” at the 6th Annual ICMC Virtual Conference in October 2021.

During Ashley’s presentation, she discussed why evolving best practices are shifting from the traditional Incident Command System to a more cooperative, unified command method. Additionally, she provided guidance on why leveraging soft skills is a key to success in this changing environment.  

In the short clip below, Ashley discusses what to focus on in crisis management post-covid:

ICMC Professional Members and conference attendees have access to all of the full-length video presentations from the conference.  Watch Ashley’s entire presentation on the video page, HERE.

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